As of Dec. 1, U.S. Central Regional Sales Manager Nick Falgiatano will be the new Marketing Manager, Sales Area Americas, for Sandvik Coromant. In his new role, Falgiatano will be accountable for establishing and reaching the strategic objectives of Sales Area Americas.
Falgiatano will also be responsible for ensuring the use of appropriate marketing channels and efficient methods to promote Sandvik Coromant’s growth strategy, as well as supporting the sales team by developing and implementing marketing activities. He will be responsible for the Sandvik Coromant Centers in Sales Area Americas, securing certification and maximum utilization for the centers. In addition, Falgiatano will execute launches of new Sandvik Coromant offers, as well as lead a balanced and efficient mix of marketing, communication and brand activities.
Falgiatano has been with Sandvik Coromant for 10 years as a sales engineer and, most recently, as a regional sales manager based in the Chicago market. He has a bachelor’s degree in Business Management and Leadership, as well as a master’s degree in Organizational Leadership and Management. Falgiatano has made substantial contributions to the company and the U.S. Central Management team over the years.
“We look forward to welcoming Nick into our Marketing Management team, where he will bring his sales perspective to the role,” said Virginie Geoffrion, Head of Field Marketing at Sandvik Coromant. “In this new position, Nick will develop our Sales Area Americas Marketing team with a new, fresh perspective based on his customer knowledge.”
Falgiatano will relocate to Mebane, N.C., in 2023 to be based out of the U.S. headquarters. He will report to Virginie Geoffrion, Sandvik Coromant Head of Field Marketing, and will be a member of the Marketing Management team, as well as the Sales Area America Management team.
For information on other Sandvik Coromant employment opportunities, visit https://www.sandvik.coromant.com/en-us/aboutus/pages/career.aspx.
Part of global industrial engineering group Sandvik, Sandvik Coromant is at the forefront of manufacturing tools, machining solutions and knowledge that drive industry standards and innovations demanded by the metalworking industry now and into the next industrial era. Educational support, extensive R&D investment and strong customer partnerships ensure the development of machining technologies that change, lead and drive the future of manufacturing. Sandvik Coromant owns over 1,700 patents worldwide, employs over 7,700 staff, and is represented in 150 countries.
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